The 4th Gen K-POP Revolution
AI, Short-Form, and Global Power
4th Gen K-POP: Global DNA
From TikTok challenges to AI-driven compositions, the 4th generation of K-POP redefines global fandom. NewJeans brings digital minimalism, IVE builds luxury identity, LE SSERAFIM promotes fearless confidence, and RIIZE captures emotion through storytelling.
- 🎧 Viral short-form videos leading trends
- 💡 AI + human creativity merging
- 🌍 Expanding fandoms across cultures
Explore the Key Chapters
- NewJeans — Redefining Gen-Z aesthetics with short-form storytelling.
- IVE — Elevating idol image through luxury branding and visual harmony.
- LE SSERAFIM — Empowerment and bold femininity resonating globally.
- RIIZE — Emotional pop evolution focusing on authenticity and connection.
The Core of K-POP’s Expansion
The 4th Gen era symbolizes a fusion of music, fashion, and AI culture. It’s not just entertainment — it’s a global creative language that speaks directly to digital natives.